Claire Myers Portfolio

Claire Myers

Graphic Designer

I am a professional designer with experience in a wide variety of design fields and working environments. My curiosity and a love of learning help cultivate my passion for design while fostering deeper understanding of both client and user needs. Currently, I am a designer in the digital marketing team at Simon Property Group. However, my interest in design has more traditional roots.

I have loved to draw and to read for as long as I can remember. As a little girl, I dreamed of being an animator and began to write stories of my own. The dual passions have led me to pursue a career in graphic design, where I enjoy the challenge of exercising my aesthetic sense and technical skill in order to shape perceptions and communicate messages.

LinkedIn
Resume

Want to get in touch? Contact me at clairemyersdesign@gmail.com

Snapple Refresh Concepts

CBX, 2013

Ideations for Snapple’s quirky brand refresh. Each concept centers around Snapple’s slogan and promise, “Made from the Best Stuff on Earth.” One direction focuses on the delicious scent of fruity goodness released when first opening the bottle. The transparent label showcases the juice itself. In another, Snapple is lauded as the king of fruit drinks with ingredients coveted by monarchs. The third direction focuses on the making of Snapple, expanded to include a sneak-peak into Snapple scientists’ production notes.

Libby's Vegetable Pouch Tray

CBX, 2013

Libby’s vegetable pouches transport packaging transforms into a display tray on grocery store shelves. The tray extends Libby’s new branding while highlighting the vegetable pouches’ primary selling points. The bright red tray helps Libby’s stand out from predominately green competitor packaging.

Rugdoctor's Upright Carpet Cleaner Packaging

CBX, 2013

The cardboard packaging for a new upright carpet cleaner is dominated by RugDoctor’s signature red. The classic color, along with familiar layout, tie the new cleaner to RugDoctor’s other quality products while the teal swoop distinguishes the new upright carpet cleaner from other cleaners in the line.