Claire Myers

Graphic Designer

I am a professional designer with experience in a wide variety of design fields and working environments. My curiosity and a love of learning help cultivate my passion for design while fostering deeper understanding of both client and user needs. Currently, I am a designer in the digital marketing team at Simon Property Group. However, my interest in design has more traditional roots.


I have loved to draw and to read for as long as I can remember. As a little girl, I dreamed of being an animator and began to write stories of my own. The dual passions have led me to pursue a career in graphic design, where I enjoy the challenge of exercising my aesthetic sense and technical skill in order to shape perceptions and communicate messages.

Want to get in touch? Contact me at clairemyersdesign@gmail.com

Mackinac Island Guidebook

Academic, 2012


Guidebook to Mackinac Island that prepares users for the unfamiliar environment while encouraging "off the beaten path" style exploration. Victorian imagery, hand-drawn touches, and rich photography combine to reflect the island's unchanging quality and natural beauty while suggesting a personalized experience.

Project Duties

User Research

Layout

Illustration

Typography


Project Duties

User Research, Layout, Illustration, Typography

Process

Extensive research, interviews, and benchmarking identified a great need for a thorough, unbiased guidebook to Mackinac Island. The importance of exploration, a personalized experience, and a sense of emotional attachment to Mackinac Island emphasized in interviews heavily informed the guidebooks visual design.